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Job Detail

Marketing Manager

Looking for an aggressive, sparkling Marketing Manager?

Job Overview

Category : Advertising Marketing and Public Relations
Experience(s) : 10 Year
Location : Nairobi
Job Type: Management Level
Job Kind : Full Time
Highest Educational Level : Bachelors Degree
Salary :

Client Overview

“Be Yourself. Everyone Else is Already Taken”. We’ll be opening a thoroughly refreshingly unique independent hotel in Nairobi next year. If you love hospitality but want a little more adventure in your life we might just be the place for you, whatever your specialist skills and experience. We’re looking for people who thrive on stimulating new challenges and who will be encouraged to be themselves, rather than being treated as cogs in a machine. And if you’ve never worked in the hospitality industry, no matter, as an injection of fresh perspectives from newcomers will help to keep us apart from the mainstream hotel herd. If this sounds like it might be your thing, please send us your resume and tell us a little about who you are. We look forward to creating something rather special with an entirely special collection of individuals.

Key Responsibilities: –

  • Creation and ongoing management of the hotel’s website
  • Management of the implementation of the brand’s Visual Identity System, including logomark usage across all marketing and non-marketing applications (with the support of appropriate design agencies as required)
  • Management of the implementation of the brand’s Messaging & Language Style Guide to ensure consistent language usage across all internal and external media
  • Development and management of the brand’s Media and PR strategies and execution (e.g. Media tours of the property, press releases, press conferences, feature articles etc.), including the management of third-party PR partners (if required)
  • Development and management of all advertising requirements, including the management of third-party advertising partners (as required)
  • Development and management of all Social Media channels (e.g. involvement in suitable local social media sites, the feedback to Trip Advisor comments (in association with the GM), the creation and management of the brand’s Facebook page etc.)
  • Development of internal communications materials (in association with the HR Manager)
  • Creation of all hotel collateral (brochures, leaflets etc.)
  • Creation of presentation materials for other senior team members

Qualification: –

  • Ideally 10 years’ experience in a creative marketing environment & preferably some hotel marketing experience
  • Evidence of creative approaches to marketing challenges
  • Evidence of effective management and team-building
  • Evidence of successful outcomes versus goals

Monthly gross salary: Competitive package depending on experience